Watty Awards

July 17, 2023

Client : WattPad
Work ordered : Animation Loop

WattPad approached Lofi Studio with an intriguing request: to design the perfect visual companion for their authors. Eager to bring this vision to life, we set out to create a character that embodies a promising young writer fully engrossed in crafting their next literary masterpiece. Our team skillfully crafted a warm and inviting atmosphere by incorporating bright, vibrant colors and elements that evoke a cozy and inspirational ambiance.

Through meticulous attention to detail, our character exudes the essence of a passionate writer, surrounded by elements that foster creativity and comfort. This unique visual representation not only resonates with authors but also serves as a source of motivation and encouragement throughout their writing journey.

With the combination of WattPad’s vision and Lofi Studio’s creativity, we successfully crafted the ideal visual companion, encouraging authors to delve deeper into their imaginations and create captivating stories that touch the hearts of readers worldwide.

Team :

Carole : Executive Creative Director and Producer
Margaux Peltat : Initial Room & Character Design
Nikho : Background illustration
Dibu : Character Animation and Compositing

Project artists

Carole Edel

French executive art director and producer, head of Lofi Studio.

Diego Marquina

Dibu is a 2D animator and artist based in Spain.

Nikho

Nikho is an illustrator and Concept Artist with a colorful universe, having notably worked for Marvel, Ankama, and Stainless Games.

Margaux Peltat

Margaux Peltat is a French freelance Illustrator based in Paris. During her Art studies at Bellecour School and Emile Cohl School in Lyon, where she’s born, she learned Academic drawing and painting, Anatomy, Illustration, Digital Painting and many other disciplines. Her work is inspired by Magic, Nature, Childhood and she loves painting dreamy and relaxing atmospheres !